SCHEDULE OF LECTURES AND READINGS

Fall Semester, 2004

Part One: Introduction

Week 1 [return to top]
Review: Viewing the Media in Anthropology and Sociology
Mon. 13 Sept. & Weds. 15 Sept.

ADORNO, Theodor, and HORKHEIMER, Max. “The Culture Industry: Enlightenment as Mass Deception”. Available at: http://web.archive.org/web/20010123225800/http://pnarae.com/phil/main_phil/total/adorno1.htm

CHANDLER, Daniel. “Marxist Media Theory”. Available at: http://www.aber.ac.uk/media/Documents/marxism/marxism.html

Note: whenever you cannot access an article through the link provided, go to web.archive.org and enter the old URL (i.e., http://www.xxx.com) into the "Wayback Machine". You will see an archive of all copies made of the article--for consistency, please choose the oldest available copy to read in each case.


Week 2 [return to top]
Introduction to Anthropology of Media: what is an anthropological approach to media?
Mon. 20 Sept. & Weds. 22 Sept.

Ch. 2 What are Media?, 32-58. In FLERAS, Augie. Mass Media Communication in Canada. Scarborough, Ont: Thomson Nelson, 2003. [ON RESERVE]

Introduction: Kelly Askew and Richard R. Wilk. 1-14. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]


Week 3 [return to top]
Anthropology and Media: A history
Mon. 27 Sept. & Weds. 29 Sept.

“Introduction”. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE].


Week 4 [return to top]
Major Debates in Studies of Media and Culture
Mon. 4 Oct. & Weds. 6 Oct.

Ch. 1. The Medium is the Message: Marshall McLuhan. 18-26. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]. Also available at:
http://www.blackwellpublishing.com/content/BPL_Images/Content_store/Sample_chapter/0631220933/001.pdf

Ch. 2. The Technology and the Society: Raymond Williams. 27-40. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Film: Oh What a Blow That Phantom Gave Me


Part Two: Ethnographic Approaches to Media Studies

Week 5 [return to top]
Ethnography of the Media, I: Re-Encountering Ethnography
Mon. 11 Oct. (Thanksgiving, Closed) & Weds. 13 Oct.

Introduction: what is ethnography? 1-16. In
MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ethnography in anthropology: from magic to the media, 17-32. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ch. 15. Carrying out an ethnographic study, 165-170. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]


Week 6 [return to top]
Ethnography of the Media, II: Approaching Research
Mon. 18 Oct. & Weds. 20 Oct.

Ch. 4. Research approaches to the mass media, 66-80. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ch. 5, Developing a Research Question, 73-86. In PRIEST, Susanna Hornig. Doing Media Research: An Introduction. Thousand Oaks, Calif.: Sage Publications, 1996. [ON RESERVE]

Ch. 7, Interpreting: Introducing Qualitative Methods, 103-118. In PRIEST, Susanna Hornig. Doing Media Research: An Introduction. Thousand Oaks, Calif.: Sage Publications, 1996. [ON RESERVE]

AAA. Code of Ethics of the American Anthropological Association, approved June 1998. Available at: http://www.aaanet.org/committees/ethics/ethcode.htm


Week 7 [return to top]
Ethnography of the Media, III: Audience Research
Mon. 25 Oct. & Weds. 27 Oct.

Ch. 1, Approaching media audiences, 3-25. In SCHRODER, Kim; DROTNER, Kirsten; KLINE, Steve; MURRAY, Catherine. Researching Audiences. 2003. Abingdon, Oxon: Hodder Arnold. [ON RESERVE]

Ch. 2, Living Fieldwork--Writing Ethnography, 48-75. In GILLESPIE, Marie. 1995. Television, Ethnicity and Cultural Change. London: Routledge. [ON RESERVE]

Ch. 5, Audiences, Identity and Television Talk, 108-140. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa.: Open University Press, 1999. [ON RESERVE]


Week 8 [return to top]
Ethnography of the Media, IV: Research Across Mass Media
Mon. 1 Nov. & Weds. 3 Nov.

Ch. 7. Watching television in the home, 99-102. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ch. 9. Why we watch soaps, 108-113. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ch. 10. Adoring film stars, 114-122. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]


Week 9 [return to top]
Ethnography of New Media, I: Internet Research
Mon. 8 Nov. & Weds. 10 Nov.

Ch. 11. Using the Internet, 123-130. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Ch. 3. Doing Ethnography in Cyberspace, 37-66. In HAKKEN, David. Cyborgs@Cyberspace: An Ethnographer Looks to the Future. London: Routledge, 1999. [ON RESERVE]

Ch. 3, The Virtual Objects of Ethnography, pp. 41-66. In HINE, Christine. Virtual Ethnography. London: Sage, 2000 [ON RESERVE]


Week 10 [return to top]
Ethnography of New Media, II: Internet Research
Mon. 15 Nov. & Weds. 17 Nov.

MANN, Chris, and STEWART, Fiona. Internet Communication and Qualitative Research: A Handbook for Researching Online. London: Sage, 2000. Ch. 4, “Introducing Online Methods”, 65-98 [ON RESERVE]

"Studying the Net: Intricacies and Issues", by Steve Jones. In JONES, Steve (ed). Doing Internet Research: Critical Issues and Methods for Examining the Net. London: Sage, 1999. [ON RESERVE]

Ch. 1, Conclusions, 1-26. In MILLER, Daniel, and SLATER, Don. The Internet: An Ethnographic Approach. Oxford: Berg, 2000. [Bookstore]


Part Three: Decoding Media Messages

Week 11 [return to top]
Interpreting Documents
Mon. 22 Nov. & Weds. 29 Nov.

Ch. 2. Ethnographic document analysis. In ALTHEIDE, David L. Qualitative Media Analysis. Thousand Oaks: Sage Publications, 1996. [ON RESERVE]

HANKS, W. F. “Text and Textuality”. Annual Review of Anthropology, Vol. 18. (1989), pp. 95-127. Stable URL (this URL may not work from a non-library location--if so, go to this link, http://uccb-elearning.uccb.ca:2048/login?url=http://www.jstor.org, login, and do a search for the article title): http://links.jstor.org/sici?sici=0084-6570%281989%292%3A18%3C95%3ATAT%3E2.0.CO%3B2-6


Week 12 [return to top]
Signs, Systems and Semiotics
Mon. 29 Nov. & Weds. 1 Dec.

Ch. 4. Semiotics, Signs, Codes and Cultures, 99-127. In GRIPSRUD, Jostein. Understanding Media Culture. 2002. Abingdon, Oxon: Hodder Arnold. [ON RESERVE]

Ch. 2, Signs and Systems, 29-47. In THWAITES, Tony; DAVIS, Lloyd; and, MULES, Warwick. Introducing Cultural and Media Studies: A Semiotic Approach.  New York: Palgrave, 2002. [ON RESERVE]

EXAMINATIONS: 6-17 December [return to top]
 


Winter Semester, 2005

Part Four: Media Overviews

Week 1 [return to top]
Television Culture
Mon. 3 Jan.  (Closed, classes begin on 4 Jan) & Weds. 5 Jan.

Ch. 9, Television’s Social Impact, 134-152. In KOTTAK, Conrad Phillip. Prime-Time Society: An Anthropological Analysis of Television and Culture. Belmont, CA: Wadsworth Publishing Co., 1990.  [ON RESERVE]

Shaheen, J.G. Television programming in selected Middle East nations. In LENT, John A., ed. Case Studies of Mass Media in the Third World. Williamsburg, Va. : Dept. of Anthropology, College of William and Mary, 1980. [ON RESERVE]

Ch. 1 - TAKING SOAP OPERA SERIOUSLY: The World of Guiding Light. In INTINTOLI, Michael James. Taking Soaps Seriously: The WorId of GUIDING LIGHT. New York: Praeger, 1984. Available at: http://nimbus.temple.edu/~jruby/wava/soaps/chap1.html

Chapter Five: Conclusions. In MICHAELS, Eric. TV Tribes. PhD Dissertation presented to the Faculty of the Graduate School of The University of Texas at Austin, 1982. Available at: http://nimbus.temple.edu/~jruby/wava/eric/chap5.html


Week 2 [return to top]
Film and Photography
Mon. 10 Jan.  & Weds. 12 Jan.

Ch. 14. "And Yet My Heart Is Still Indian": The Bombay Film Industry and the (H)Indianization of Hollywood, 281-300. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]

Ch. 15. The Tongan Tradition of Going to the Movies: Elizabeth Hahn. 258-269. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]


Week 3 [return to top]
The Internet
Mon. 17 Jan.  & Weds. 19 Jan.

CASTELLS, Manuel. The Rise of the Network Society. 2nd ed. Oxford: Blackwell, 2000. Ch. 5, “The Culture of Real Virtuality: the Integration of Electronic Communications, the End of the Mass Audience, and the Rise of Interactive Networks”, pp. 355-406. [ON RESERVE]

JONES, Steve G. “The Internet and its Social Landscape”. In Steve G. Jones (ed), Virtual Culture: Identity and Communication in Cybersociety, Pp. 7-35. Thousand Oaks, CA: Sage, 1998. [ON RESERVE]

BELL, David. An Introduction to Cybercultures. London: Routledge, 2001. Ch. 6, “Identities in Cyberculture”, 113-136. [ON RESERVE]

Film: Avatara


Part Five: Mediations

Week 4 [return to top]
Colonialism and the Media
Mon. 24 Jan.  & Weds. 26 Jan.

Ch. 8. The Imperial Imaginary: Ella Shohat and Robert Stam. 117-147. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Ch. 2. Visual Media and the Primitivist Perplex: Colonial Fantasies, Indigenous Imagination, and Advocacy in North America, 58-74, Harald E.L. Prins. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]


Week 5 [return to top]
Globalization, Localization and the Media
Mon. 31 Jan.  & Weds. 2 Feb.

Ch. 20. The Global and the Local in International Communications: Annabelle Sreberny-Mohammadi. 337-356. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Ch. 2, Global Television and Global Culture, 33-59. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa. : Open University Press, 1999. [ON RESERVE]

STRATTON, Jon. “Cyberspace and the Globalization of Culture”. In David Bell and Barbare M. Kennedy (eds), The Cybercultures Reader, Pp. 721-731. London: Routledge, 2000. [ON RESERVE]

Film: National Film Board of Canada. Media and Society, 1989: Vol. 3. Cultural Sovereignty, Shaping Information.


Week 6 [return to top]
Nationalism and the Media
Mon. 7 Feb.  & Weds. 9 Feb.

MANKEKAR, Purnima. “National Texts and Gendered Lives: An Ethnography of Television Viewers in a North Indian City”. American Ethnologist, Vol. 20, No. 3. (Aug., 1993), pp. 543-563. Stable URL (this URL may not work from a non-library location--if so, go to this link, http://uccb-elearning.uccb.ca:2048/login?url=http://www.jstor.org, login, and do a search for the article title): http://links.jstor.org/sici?sici=0094-0496%28199308%2920%3A3%3C543%3ANTAGLA%3E2.0.CO%3B2-N

Ch. 4, Being Trini and Representing Trinidad, 85-116. MILLER, Daniel, and SLATER, Don. The Internet: An Ethnographic Approach. Oxford: Berg, 2000.

BARWELL, Graham, and BOWLES, Kate. “Border Crossings: The Internet and the Dislocation of Citizenship”. In David Bell and Barbara M. Kennedy (eds), The Cybercultures Reader, Pp.702-711. London: Routledge, 2000. [ON RESERVE]


Week 7 [return to top]
Mon. 14 Feb.  (Reading Week - Closed)
Weds. 16 Feb.  (Reading Week - Closed)


Week 8 [return to top]
Indigenous Peoples and the Media: Media Representations of Indigenous Peoples
Mon. 21 Feb.  & Weds. 23 Feb.

Ch. 1. Southern Exposure: Portrayals of the North, 13-35. In
ALIA, Valerie. Un/Covering the North: News, Media and Aboriginal People. Vancouver: UBC Press, 1999. [ON RESERVE]

Knudson, J. Treatment of the Indian in the Bolivian press. In LENT, John A., ed. Case Studies of Mass Media in the Third World. Williamsburg, Va.: Dept. of Anthropology, College of William and Mary, 1980. [ON RESERVE]

Ch. 1, Indians, Images, and the News Media. In WESTON, Mary Ann. Native Americans in the News: Images of Indians in the Twentieth Century Press. Westport, Conn.: Greenwood Press, 1996. [ON RESERVE]

Film: Kayapo—Out of the Rain Forest.


Week 9 [return to top]
Indigenous Peoples and the Media: Representations by Indigenous Peoples’ Media
Mon. 28 Feb.  & Weds. 2 Mar.

Ch. 16. First Peoples’ Television in Canada’s North: A Case Study of the Aboriginal Peoples Television Network. Lorna Roth, Carleton University, 295-310. In ATTALLAH, Paul, and SHADE, Leslie Regan, eds. Mediascapes: New Patterns in Canadian Communication. Scarborough, Ont: Thomson Nelson, 2002. [ON RESERVE]

Ch. 2, Arrow with Voices: Evolution of Native Stations, 15-26. In KEITH, Michael C. Signals in the Air: Native Broadcasting in America. Westport, Conn.: Praeger, 1995. [ON RESERVE]

Ch. 5, Waves for Kekewh: Impact of Indigenous Broadcasting, 97-112. In KEITH, Michael C. Signals in the Air: Native Broadcasting in America. Westport, Conn.: Praeger, 1995. [ON RESERVE]

Ch. 3. Representation, Politics, and Cultural Imagination in Indigenous Video: General Points and Kayapo Examples, 75-89, Terence Turner. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]


Week 10 [return to top]
Indigenous Peoples and the Media: IndigeNets
Mon. 7 Mar.  & Weds. 9 Mar.

Ch. 2, (Re)producing the Arctic in Cyberspace, 45-66. In CHRISTENSEN, Neil Blair. Inuit in Cyberspace: Embedding Offline Identities Online. Copenhagen: Museum Tusculanum Press, 2003. [ON RESERVE]

POSTER, Mark. “Virtual Ethnicity: Tribal Identity in an Age of Global Communications”. In Steven G. Jones (ed), Cybersociety 2.0: Revisiting Computer-Mediated Communication and Community, Pp. 184-211.  Thousand Oaks, CA: Sage, 1998. [ON RESERVE]

“Use of Internet Communication Among the Sami People”, in CULTURAL SURVIVAL QUARTERLY. 1998. Available online at: http://www.culturalsurvival.org/publications/csq/csq_article.cfm?id=275D3844-625B-417D-8027-822607C60A05&region_id=3&subregion_id=115&issue_id=19

“Standing Stones in Cyberspace: The Oneida Indian Nation's Territory on the Web”, in CULTURAL SURVIVAL QUARTERLY. 1998. Available online at: http://www.culturalsurvival.org/publications/csq/csq_article.cfm?id=15B77874-2A64-45B1-AD6C-1ACC7097BEF4&region_id=4&subregion_id=181&issue_id=19


Week 11 [return to top]
Race, Ethnicity and the Media
Mon. 14 Mar.  & Weds. 16 Mar.

Ch. 2. The Media and Racism. In FLERAS, Augie, and LOCK KUNZ, Jean. Media and Minorities: Representing Diversity in a Multicultural Canada. Toronto: Thompson Educational Pub., 2001. [ON RESERVE]

Ch. 8. Miscasting Minorities: Patterns and Causes. In FLERAS, Augie, and LOCK KUNZ, Jean. Media and Minorities: Representing Diversity in a Multicultural Canada. Toronto: Thompson Educational Pub., 2001. [ON RESERVE]

Ch. 1. Cybertyping and The Work of Race in the Age of Digital Reproduction, 1-30. NAKAMURA, Lisa. Cybertypes: Race, Ethnicity, and Identity on the Internet. London: Routledge, 2002. [ON RESERVE]

MILKIE, Melissa A. “Social Comparisons, Reflected Appraisals, and Mass Media: The Impact of Pervasive Beauty Images on Black and White Girls' Self-Concepts”. Social Psychology Quarterly, Vol. 62, No. 2, Special Issue: Qualitative Contributions to Social Psychology. (Jun., 1999), pp. 190-210. Stable URL (this URL may not work from a non-library location--if so, go to this link, http://uccb-elearning.uccb.ca:2048/login?url=http://www.jstor.org, login, and do a search for the article title): http://links.jstor.org/sici?sici=0190-2725%28199906%2962%3A2%3C190%3ASCRAAM%3E2.0.CO%3B2-Y


Week 12 [return to top]
Gender and the Media
Mon. 21 Mar.  & Weds. 23 Mar.

Ch. 19. Image-Based Culture: Advertising and Popular Culture: Sut Jhally. 327-336. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Ch. 4, Sexed Subjects and Gendered Representations, 86-107. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa. : Open University Press, 1999. [ON RESERVE]

Film: Dream Worlds II


Week 13 [return to top]
CONCLUSION
Mon. 28 Mar.  (Easter Monday - Closed)
Weds. 30 Mar.  (no readings due for this week; final research proposals due at the start of class)